PERAN HUMAS DALAM MENGEMBANGKAN PENDIDIKAN MELALUI OTONOMI PENDIDIKAN TINGGI

Authors

  • Siti Nur Jannah

DOI:

https://doi.org/10.30868/im.v3i01.268

Abstract

Quality management at the moment is a phenomenon that requires special attention for a college, especially private colleges. This means that private universities, especially private universities in the city of Bandung to always be directed at improving quality activities. Because otherwise the private university lacks a place in the hearts of society that ultimately threatens its existence. A publicist is the bridge or the first path of an image that is formed in the community at a particular institution. The importance of applying this public relations strategy in marketing universities in every institution that requires the performance of a publicist to help the course of a work program, as well as public relations can maintain the image of an institution in the institution, so that an institution can be recognized and trusted by public relations strategy. Thus the focus of this study is the quality management of universities related to the study of the influence of visionary leadership and lecturer performance on the quality of the university.

References

Lina Sinatra dan Ririn. Darmastuti, ‘Kajian Peran Public Relations Dalam Meningkatkan Citra Perguruan Tinggi Swasta Di Jawa Tengah’, Ilmiah SCRIPTURA, 2.2 (2008), 95–105

Ahid, Nur. “Problem Pengelolaan Madrasah Aliyah Dan Solusinya.†ISLAMICA 4, no. 2 (2010): 336–53.

Anwar, Rofiq. “Peran Praktisi Public Relations Dalam Organisasi Di Yogyakarta.†An-Nida 7, no. 1 (2015): 46–55.

Ardhoyo, T.E. “Peran Dan Strategi Humas( Public Relations ) Dalam Mempromosikan Produk Perusahaan.†Ilmiah WIDYA 1, no. 1 (2013): 15–21.

Ardianto, Elvinaro. “Public Relations On The Net:†Mediator 2, no. 1 (2001): 11–19.

Artis, S.Ag. “Strategi Komunikasi Public Relations Oleh : Artis, S.Ag Abstraksi.†Sosial Budaya 8, no. 2 (2011): 184–97.

Badrudin, Rudy. “Strategi Pengembangan Perguruan Tinggi Swasta.†Ekonomi Pembangunan 9, no. 2 (2008): 198–215.

Baharun, Hasan. “DESENTRALISASI DAN IMPLIKASINYA TERHADAP PENGEMBANGAN SISTEM PENDIDIKAN ISLAM.†Jurnal At-Tajdid 1, no. 2 (2012).

Baharun, Hasan. “Manajemen Strategi Peningkatan Mutu Pendidikan Pondok Pesantren (Studi Di Pondok Pesantren Nurul Jadid Paiton Probolinggo).†Tesis, konsentrasi Manajemen Pendidikan Islam, Program Pascasarjana, Universitas Islam Negeri, 2006.

Baharun, Hasan. “PENDIDIKAN ANAK DALAM KELUARGA; TELAAH EPISTEMOLOGIS.†Pedagogik 3, no. 2 (2016): 96–107.

Baharun, Hasan. Pengembangan Kurikulum : Teori Dan Praktik (Konsep, Prinsip, Model, Pendekatan Dan Langkah-Langkah Pengembangan Kurikulum PAI). Yogyakarta: Cantrik Pustaka, 2017.

Darmastuti, Lina Sinatra dan Ririn. “Kajian Peran Public Relations Dalam Meningkatkan Citra Perguruan Tinggi Swasta Di Jawa Tengah.†Ilmiah SCRIPTURA 2, no. 2 (2008): 95–105

Farouk, Umar. “Peran Public Relations Di Perguruan Tinggi Negeri ( Ptn ) Dalam Era Badan Hukum Pendidikan.â€Jurnal Ilmu Administrasi Dan Kebijakan Publik 6, no. 1 (2009): 68–77.

Fathoni, M Kholid. “Badan Hukum Di Langit Pendidikan ( Studi Evaluasi Kebutuhan Satuan Pendidikan ).†Pendidikan Dan Kebudayaan 17, no. 3 (2011): 299– 305.

Fauzi, Ahmad. “Pengembangan Human Relation Perspektif Nilai-Nilai Al-Qur’an.†Mutawatir UIN Sunan Ampel Surabaya 1, no. 2 (2015): 168–179.

Hartiana, Theresia Intan Putri. “Penggunaan E-Magazine Sebagai Bentukpublic Relations 2.0 Bagi Humas Perguruan Tinggi.†Kajian Komunikasi 2, no. 1 (2014): 61–65

İbrahim, Instr, and Serkan Ödemiş. “An Exploratory Study On University Autonomy : A Comparison Of Turkey And Some European Union Countries.†Of Education And Instructional Studies In The World 6, no. August (2016): 79–90.

Ishak, Aswad. “Peran Public Relations Dalam Komunikasi Organisasi.†Jurnal Komunikasi 1 (2012).

Luqman, Yanuar. “Peran Dan Posisi Hubungan Masyarakat Sebagai Fungsi Manajemen Perguruan Tinggi Negeri Di Semarang.†INTERAKSI II, no. 1 (2013): 1–10.

Mundiri, Akmal. “Organizational Culture Base On Total Quality Management In Islamic Educational Institution.†ADRI International Journal Of Islamic Studies and Social Sciences 1, no. 1 (2017): 1–11.

Mundiri, Akmal. “Strategi Lembaga Pendidikan Islam Dalam Membangun Branding Image.†Pedagogik 3, no. 2 (2016): 58–72.

Nurcahyani, Novi Arista. “Pelaksanaan Hubungan Masyarakat Dalam Membangun Networking Di Smk Negeri 1 Surabaya†1, no. 1 (2015): 1–11.

Pendidikan, D I Lembaga, and Stie Trisakti. “Manajemen Humas (Public Relations) Di Lembaga Pendidikan.†Media Bisnis, n.d., 1–7.

Raden Putri Rahma, S.Neni Yulianita. “Makna Media Sosial Bagi Profesi Public Relations Perguruan Tinggi.†Prosiding Hubungan Masyarakat 2, no. 1 (2016): 333–40.

Rianti. “Kajian Yuridis Tentang Keberadaan Perguruan Tinggi Negeri Badan Hukum Milik Negara Dalam Undang-Undang Sistem Pendidikan Nasional Rianti.†Ilmu Hukum 7, no. 13 (2011): 1–10.22

Rini, Kurnia Setiyo, Sugeng Rusmiwari, Herru Prasetya Widodo, Program Studi, Ilmu Komunikasi, and Universitas Tribhuwana Tunggadewi. “Peran Humas Dalam Meningkatkan Citra Universitas Tribhuwana Tunggadewi.†Ilmu Sosial Dan Ilmu Politik 6, no. 1 (2017): 34–37.

Soetjipto, Ani, Francisca Ery Seda, Ida Ruwaid Noor, Sri Budi, Eko Wardani, and Natalia Soebagjo. “Otonomi Dan Tata Kelola Perguruan Tinggi Negeri Studi Kasus Di Universitas Indonesia , Universitas Negeri Jakarta , Dan Universitas Islam Negeri Syarif Hidayatullah Case Studies In The University Of Indonesia , The Jakarta State University , And The Syari.†Masyarakat & Budaya 16, no. 2 (2014): 293–304.

Sulistyaningtyas, Ike Devi. “Peran Strategis Public Relations Di Perguruan Tinggi.†Ilmu Komunikasi 4, no. 2 (2007): 131–44.

Tamher,Ratna Sari, and M Najib Hm. “Pasar Inpres Kota Tual The Roles Of Public Relation In Crisis Management Of The Tradisional Market Tual City Post Fire.†Komunikasi KAREBA 1, no. 3 (2011): 271–82.

Wijaya, Ida Suryani. “Dinamika Komunikasi Organisasi Di Perguruan Tinggi.†Dakwah Tabligh 14, no. 2 (2013): 203–15.

Downloads

Published

2020-01-29

How to Cite

Jannah, S. N. (2020). PERAN HUMAS DALAM MENGEMBANGKAN PENDIDIKAN MELALUI OTONOMI PENDIDIKAN TINGGI. Islamic Management: Jurnal Manajemen Pendidikan Islam, 3(01), 1–13. https://doi.org/10.30868/im.v3i01.268

Issue

Vol. 3 No. 01 (2020)

Section

Artikel

Citation Check

License

Authors who publish with this journal agree to the following terms:

  1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
  2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
  3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).